Hitesh Parekh works with entrepreneurs, startup founders and online sellers on the practical side of business astrology. He uses numerology to check brand and company names, launch dates and the compatibility of partners' numbers, and Vastu and Feng Shui for office, warehouse and home-office layouts. With KP astrology he looks at the 7th, 10th and 11th cusps for trade and profits, the 6th for loans and competition, and the role of Mercury (deals, communication) and Rahu (scale, online and foreign markets). Typical questions: 'is this a good name for my brand?', 'should I take this partner?', 'when should I launch?', 'why is cash stuck?'. His sessions are quick, sharp and full of actionable points. Remedies include desk and entrance fixes, a Wednesday Ganesh prayer and choosing supportive dates. He also answers money, career and home questions.